Savory Simon was a real person—Simon Hubig, born in 1860 to German immigrant parents in the U.S. After his father's early death, Simon and his brothers helped their mother run a baking business. By age 30, Simon opened the Simon Hubig Baking Company in Cincinnati, Ohio, where he patented pie-making machinery and became a highly productive and innovative baker. He later founded the Simon Hubig Company in Fort Worth, Texas, in 1918, expanding into several southern cities including New Orleans.
The New Orleans location, which opened in 1921, eventually became the last surviving Hubig’s bakery, outlasting all the others through the Depression and World Wars. Today, the Ramsey family operates the company, continuing Simon Hubig’s legacy.
The “Savory Simon” mascot—a cheerful, rotund chef—became the iconic symbol on each Hubig’s pie wrapper. He represents Simon Hubig, canonized as the “Pie Man” and the friendly face of New Orleans’ favorite fried pies, forever linked with the bakery’s heritage and the city’s culture.
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